Wang Daquan: BLG French Restaurant, a New Approach to Real Estate Breakthrough
An open space always has the power to activate and drive urban renewal. The BLG Haibi Terrace store, spanning nearly 600 square meters, has created a miracle: transforming from a mere restaurant into the hottest landmark, driving a challenging third-tier city real estate project and establishing a new model of sales promotion through artistic demonstration — “People are buying houses here because they love dining at the restaurant and being neighbors with Chef Peter.”
A decade ago, Haibi Terrace was known for real estate and its supporting facilities as a new domain. Today, it is one of the most expensive locations along the Qinhuangdao coast. As a key real estate project under Kerry Properties, BLG, along with other third spaces, shares an art center building. By adding cultural value through galleries and supporting spaces to a larger real estate plan, it offers a desirable new way of life, constituting the vitality of Haibi Terrace.
BLG’s attributes are diverse; the restaurant caters to the Haibi Terrace community residents while being open to the public, gradually becoming a pleasant social hub along the coast. It has become a gathering place for local elites and business communities, gradually turning into the second home in the hearts of many outsiders. This is the magic of BLG; this is the magic of Haibi Terrace.
Haibi Terrace Project: Located in the prime sea-view golden zone of Qinhuangdao. The overall planning of the project is designed by Moshe Safdie, with four sets of L-shaped buildings, two towers, row houses, and commercial spaces. Each unit comes with a balcony or garden, and the layered terrace design ensures sea views for every household. The architectural innovation includes the use of building voids, stacked terraces, interconnected sky bridges, blending human architecture with natural landscapes.
Designed during a 3-month period of the pandemic and constructed in 2 months, TANZO completed the BLG French Restaurant (Haibi Terrace store). Chinese partner and chef Peter (private chef to artist Cai Guoqiang) provides guests with unaltered authentic Southern French cuisine, attracting a full house especially on holidays. Unlike the well-known myth of Ananya, Haibi Terrace is an enclave of an ideal country, waiting for wanderers to end their long journey here and find a home.
In the sea breeze of the Bohai Bay, BLG creates an intersection between people, architecture, and nature, aligning with the life ideal proposed by architect Safdie half a century ago: a Habitat dwelling that includes community, connecting people and nature, inspiring a new way of life through architecture.
Ark on the Shore/Architecture within Architecture
Noah, following God’s command, built a large ark to allow land creatures to escape a flood brought about by God’s punishment. Inside the gray architectural box, designers have semi-embedded a new structure, a horizontally cylindrical form composed of smooth facades and strip-shaped long windows. After establishing a connection between horizontal and vertical axes, energy and light traverse through it. This “parasitic” architectural technique is ecologically efficient, awakening new imagination and meaning in the symbiotic relationship between the old building and the parasitic structure.
The interplay between landscape and artificial space, nature and imagination, Western architecture and poetic modern design gradually emerges in the nested contrasts. In imagination, it is an ark, and the image of a sea vessel always brings a sense of peace amidst chaos. Its enclosed yet gently enveloping interior is akin to a maternal womb, nurturing the spiritual rebirth of the Bohai Bay.
From the outside in and from the inside out, the building’s rounded surface seems weathered by sea waves, and in people’s imagination, it can become any space. Importantly, unlike the speechless collective architecture, it is an organically conscious host; people enter it, and then subtle changes follow in certain aspects.