Siam Paragon Unveils a Global First Launch of the Co-creating “NEXTOPIA, Prototype for The World of Tomorrow”
– A large-scale co-creation movement brings together global ecosystem partners, including 50 innovation partners, key industry leaders, and more than 30 communities and Friends of NEXTOPIA, working together to co-create communities for a better world.
– NEXTOPIA: Prototype for The World of Tomorrow, serves as a collaborative platform that unites all sectors to present innovations for sustainable development. It welcomes everyone to take part in building a better world — Join us in the Making of a Better World — enriching every visit with purpose and encouraging quality and sustainable living.
– Reinforcing Siam Piwat’s leadership in pioneering global destinations, Siam Paragon remains committed to presenting revolutionary concepts as a game changer that demonstrates the capabilities and creativity of Thai people are strong on global stage.
Siam Paragon, one of the world’s most visited global landmarks, continues to hold a Top of Mind position as a premier destination that consistently delivers experiences beyond expectations. Over the past two decades, Siam Paragon has continuously pioneered new retail prototypes and shaped outstanding success stories. Its latest achievement is the launch of NEXTOPIA: The Prototype for World of Tomorrow, an unprecedented new world created through the combined capabilities of Siam Paragon and global partners, including innovation organizations, business alliances, communities, and Friends of NEXTOPIA. Open to everyone to Join us in the Making of a Better World, NEXTOPIA aims to enrich quality living and meaningful happiness in every dimension. This marks another milestone of success for Siam Piwat, the owner of the Global Destination development concept that delivers experiences beyond expectations and serves as a Game Changer which clearly demonstrates that the capabilities and creativity of Thai people are strong on global stage.
NEXTOPIA: Prototype for The World of Tomorrow
NEXTOPIA, new World-Class Attraction by Siam Paragon, is conceived under a Revolutionary Concept as a major co-creation platform to Co-creating Communities for a Better World. Spanning more than 15,000 square meters on Floors 5 and 5A, the project represents an investment of over THB 850 million.
This is a prototype city of the future that brings together industry leaders, innovators, and environmental advocates to showcase comprehensive sustainable innovations. The space invites everyone to take part in building a better urban community under the concept Join us in the Making of a Better World. Every experience at NEXTOPIA is designed to elevate everyday living with creativity, from environmentally friendly architecture, year-round sustainability-driven activities, and sustainable retail, to dining concepts that place sustainability at their core. NEXTOPIA represents a true integration of sustainability into daily life.
The NEXTOPIA Model is a prototype platform for large-scale collaboration to build a better world. It applies the Co-creation concept with visionary partners and drives practical participation through Experimental Engagement that is enjoyable and creates positive impact leading toward sustainability. The model consists of three core components:
1. Cutting-edge Infrastructure: A vital foundation formed by the Co-creation of 50 visionary organizations across diverse industries, integrating knowledge to collaboratively build a complete model city for the world of tomorrow.
2. Communities: Positive Forces for a Better World. A convergence of active environmental and sustainability advocates powered by more than 30 communities, together with Friends of NEXTOPIA, united to drive long-term impact.
3. Retailers: Defining New Global Standards. Retailers and service providers delivering value-led offerings rooted in Sustainability, Equality, and Inclusivity, comprising more than 40 brands and over 300 SMEs that play a vital role in this ecosystem.
NEXTOPIA represents a significant step in advancing Sustainability into concrete practice. Siam Piwat has consistently operated under the principles of sustainable development, integrating these principles across all dimensions of the organization — from internal management and customer-related activities to projects that continually benefit Thai society. In July 2025, Siam Paragon signed a power purchase agreement with the Metropolitan Electricity Authority under the Utility Green Tariff (UGT1) program, a green electricity service accompanied by a Renewable Energy Certificate (REC). As a result, this makes Siam Paragon as Thailand’s first retail group to source over 30% of its electricity from certified renewable energy of Siam Piwat Group.
Recently, NEXTOPIA achieved a new milestone by receiving the Fitwel Certification (2-Star level). It is officially the first Multi-Tenant Retail Building project in Thailand to earn Fitwel 2-Star Certification, reflecting a commitment to health, well-being, and creating a sustainable environment for all visitors.
NEXTOPIA drives a major Co-Creation movement, uniting leading global organizations to build a prototype city of the future.
NEXTOPIA represents a significant global collaboration, uniting leading organizations to Co-creating Communities for a Better World, with visionary partners collectively advancing sustainability across multiple dimensions. Siam Paragon and NEXTOPIA are working together with the United Nations (UN) and international organizations, including UN Global Compact Network Thailand, UN World Food Programme, UNDP BIOFIN, UNICEF, and WWF, reflecting a global collaboration taking place in Thailand with participation from countries around the world.
NEXTOPIA has been co-founded with the support of more than 50 leading organizations across diverse industries, all sharing a united mission to build a better world. These include principal partners such as B.Grimm, SCG Decor Public Company Limited (COTTO), Indorama Ventures Public Company Limited, KASIKORNBANK Public Company Limited, and The Siam Cement Public Company Limited (SCG).
The initiative further brings together a wide range of mission-driven partners committed to creating a better world, spanning multiple industries, including Atelier Ten, Bangkok Cable Co., Ltd. (BCC), NS BlueScope (Thailand), CASA TECH CO., LTD, Coway (Thailand) Co., Ltd., Siam Daikin Sales Co., Ltd., Dynasty Ceramic Public Company Limited, ENDO Lighting Corporation, EEC Engineering Network, JOURNAL CORP CO., LTD., VITTEK, Plan B Media Public Company Limited, Saint-Gobain (Thailand), SC Asset Corporation Public Company Limited, The Shell Company of Thailand Limited, Thai Obayashi, TOA Paint (Thailand) Public Company Limited, TPI Polene (Public) Co., Ltd., Urban Architect, Vanachai Group Public Company Limited, Welcraft Products Co., Ltd., and WP Energy Public Company Limited. In addition, NEXTOPIA collaborates with King Mongkut’s Institute of Technology Ladkrabang (KMITL), led by Assoc. Prof. Dr. Singh Intrachooto, Chief Sustainability Advisor, who co-creates and oversees the development of this prototype for the world of tomorrow together with the NEXTOPIA Team, a young generation of executives from Siam Piwat.













