Layan Verde Unveils High Season Results

เกริก บุณยโยธิน 10 July, 2024 at 17.14 pm

ประกาศที่เกี่ยวข้องกับเนื้อหา


Layan Verde, a premium residential estate project in Phuket, developed by VillaCarte Group, is delighted to announce the results of a successful season. During the high season, 121 lots covering 7,272.8 square meters were sold for more than 1 billion baht. 

 

The high season spanning November 2023 to May 2024 demonstrated unprecedented buyer activity in Layan Verde’s premium real estate offerings. This achievement is strengthened by substantial investments exceeding $30 million and a significant team expansion, doubling in size over the past five months to increase support for the expanding customer base.

Strong Demand for Smaller Units 

Layan Verde’s latest statistics reveal that this season’s sales were mostly led by studios and one-bedroom apartments, which together comprised 94% of total purchases. Studio apartments accounted for 58% of sales, while one-bedroom units made up 36%. This trend underscores the heavy interest from buyers for smaller and more affordable units at the onset of sales, as they are more attractive for investment due to their lower price. Conversely, demand for larger apartments typically increases as construction nears completion.

May Sales Surge Indicates Shift Towards Direct Transactions

As the current season has come to an end, Layan Verde has experienced a marked increase in direct sales via the website and referrals, especially highlighted by the sales data from May. This shift enhances Layan Verde’s efficiency and also reduces dependence on seasonal fluctuations setting up for steadier results year round.

Buyer Profile

Layan Verde’s clientele now covers approximately 13 countries, including the former Soviet Union states, Europe, India, and the United States. The vast majority of buyers, comprising 76%, are men from Russia and Ukraine, accounting for 68% and 13% of the objects sold, respectively. The main demand is concentrated among clients aged 37 to 41 years, the largest share of such clients is 23%, followed by clients aged 42 to 46 years (21%) and from 47 to 51 years (18%). Our youngest client is 22 years old, and the oldest is 76 years old.

«Over the past 12 years, I have witnessed many significant changes in Phuket. Starting with minor infrastructure modifications and culminating in large-scale developments, including the emergence of new neighborhoods, the transformation has been substantial. Patong district, for example, has at least doubled in size. Consequently, there has been an increase in roads, interchanges, restaurants, real estate — including hotels, shopping malls, condominiums, and holiday villages. I foresee a dynamic growth and price increase in the Phuket real estate market over the next 2-3 years. External investors are recognizing the undervaluation of Thailand, and the delayed demand following the pandemic is contributing to this trend,» said Vadym Bukhkalov, VillaCarte Group CEO, resort real estate developer (Layan Verde, Layan Green Park, La Vista Villas).

Launching the Latest Premium Investment Building 

Following the increased demand last season, Layan Verde launches the new premium investment B3 building for sale. This new property will operate as a soft brand Dusit Collection, renowned globally for its hotels, resorts, and spas.

Strategically located at the heart of the vibrant Layan Verde complex, Building B3 makes the perfect location, with shops, cafes, and the Ocean Club just a few meters away. The building has its own improved infrastructure, including a KIDS CLUB with established child care services and a great entertainment club with a pool and water slides.

The 7-story Building B3 will offer 8 diverse layout options, ranging from studios to three-bedroom apartments. Each apartment will be handed over with a high-quality finish and the option to purchase a comprehensive furniture package. Additionally, Building B3 will receive the EDGE certificate, ensuring that owners benefit from up to 45% savings on utility bills through the implementation of the latest technologies. The completion of the project is scheduled for 2027.

เกริก บุณยโยธิน

เกริก บุณยโยธิน

ผู้ก่อตั้งเวปไซต์แบ่งปันความรู้ด้านการตลาด และการสร้างแบรนด์ในวงการอสังหาฯ พร็อพฮอลิค ดอทคอม..หลังจากที่ใช้เวลามากกว่า 10 ปี ในการวนเวียน เข้าๆออกๆ ในสายงานด้านการตลาด และวางแผนกลยุทธ์การสร้างแบรนด์ ของบริษัทอสังหาฯ และเอเยนซีโฆษณาชั้นนำหลายแห่ง (โดยที่ไม่รู้ว่าทำไมต้องจับสลากเจอลูกค้าสายอสังหาฯทุกที)...จนถูกครอบงำโดยจิตใต้สำนึก ให้ถีบตัวเองออกจากกรอบการทำงานแบบเดิมๆ เพื่อออกมาจุดประกายความคิดที่ถูกต้อง และนำเสนอมุมมองใหม่ๆ ให้กับกลุ่มคนที่สนใจในธุรกิจอสังหาฯ

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