This collaboration sets a new benchmark for luxury living in Thailand, reinforcing CG Capital\u2019s vision of delivering \u201cWorld-Class Development for a World-Class City and Global Citizens.\u201d<\/strong> The project aligns with the growth momentum of Thailand\u2019s high-end property market, projected to expand by 3.4% annually through 2029, while further cementing CG Capital\u2019s pivotal role in shaping Bangkok into a true World-Class City.<\/strong><\/p>\n Confidence in Bangkok\u2019s Potential<\/strong><\/p>\n Mr. Phoom Chirathivat<\/strong>, Managing Partner and Co-Head of CG Capital, shared:<\/p>\n \u201cWe have strong confidence in Bangkok\u2019s continued rise as a global city\u2014driven by investment, lifestyle, and quality of life. We are proud to partner with IHG on the launch of InterContinental Residences Bangkok Asoke<\/em>, the first freehold hospitality-branded residences in Sukhumvit. This partnership perfectly embodies our strategic vision of creating World-Class Products for World-Class Citizens.<\/em><\/p>\n Valued at THB 5.5 billion, this project is expected to attract both Thai residents who favor the Sukhumvit area and international buyers from all over the world.\u201d<\/p>\n He further added:<\/p>\n \u201cFollowing the success of The Standard Residences, Phuket <\/em>Bang Tao<\/em>, this is CG Capital\u2019s second flagship project. We believe Bangkok and Phuket both hold immense potential for global buyers or residents seeking a second home in Asia. Compared to major cities such as New York, London, Tokyo, Hong Kong, and Singapore, Thailand still offers its world-class quality, service, and location. Through this collaboration, IHG\u2019s hospitality excellence will be seamlessly translated into an elevated residential experience.\u201d<\/p>\n A Prime Address with Long-Term Potential<\/strong><\/p>\n Strategically located on Sukhumvit 16<\/strong> in the vibrant Asoke district\u2014Bangkok\u2019s key business, lifestyle, and transport hub\u2014the project sits amid one of the city\u2019s most desirable neighborhoods. Land prices in this area have reached nearly THB 3 million per sq.w<\/strong>, while Bangkok\u2019s overall rental index recently rose by 9%<\/strong>, underscoring its exclusivity and appeal.<\/p>\n With only 88 exclusive freehold residences<\/strong> ranging from 139 to 547 sq.m.<\/strong>, priced from THB 40.8 million<\/strong>, the project will host its VIP sales event on 16 November 2025<\/strong>. Thoughtfully crafted under the concept of \u201cTimeless Design, Future Ready Comfort,\u201d<\/strong> the development reflects the enduring sophistication of Sukhumvit\u2019s heritage of elegance<\/strong> while embracing modern InterContinental refinement.<\/p>\n Residents will enjoy an array of five-star hotel-standard amenities<\/strong>, including a 25-meter saltwater swimming pool<\/strong>, fully equipped fitness center, yoga and pilates studio, hot & cold plunge pools, private lounge, co-working space, meeting room, game room, art studio, <\/strong>and residents\u2019 lounge, complemented by 24-hour concierge services <\/strong>under the renowned InterContinental brand standards<\/strong>\u2014delivering an exceptional living experience every day. \u00a0The project is scheduled for completion in Q2 2029<\/strong>.<\/p>\n","content_2":" Global Hospitality Meets Modern Residential Living<\/strong><\/p>\n Ms. Alexandra Yao<\/strong>, Vice President, Global Branded Residences, IHG Hotels & Resorts, stated:<\/p>\n \u201cInterContinental is more than a luxury hotel brand\u2014it represents 80 years of world-class hospitality, with over 230 hotels in 70 countries. Each property serves as a Gateway to the Extraordinary<\/em>.<\/p>\n We are delighted to bring this legacy to Thailand\u2019s residential market and introduce the first standalone InterContinental branded residences globally with InterContinental Residences Bangkok Asoke. Our partnership with CG Capital reflects our shared vision to offer Modern Luxury Living<\/em>\u2014seamlessly blending the comforts of home with the sophistication of hotel service.\u201d<\/p>\n Market Outlook and Branded Residences Leadership<\/strong><\/p>\n Ms. Artitaya Kasemlawan, Head of Residential Sales – Project at CBRE Thailand<\/strong>, added, \u201cAsia Pacific (APAC) is emerging as a key hub for branded residences. When combining completed projects and those in the pipeline, the region accounts for a 23% market share\u2014on par with North America. Thailand leads APAC in the number of branded residences and ranks among the world\u2019s Top 10 cities with the highest concentration of such projects, with Phuket at No. 5 and Bangkok at No. 7. This aligns with CG Capital\u2019s strategy, which positions Bangkok and Phuket as world-class cities attracting global residents thanks to their livability, cost of living, infrastructure, diversity and future potential as medical hubs.\u201d<\/p>\n \u201cIn the first half of 2025, branded residences in Bangkok represent just 1% of the city\u2019s prime residential supply, with only nine projects under 5-star hotel brands. Of these, just three offer freehold ownership, boasting an impressive 93% sales rate\u2014a clear indicator of strong demand in the luxury segment. The market continues to grow, particularly for branded residences. InterContinental Residences Bangkok Asoke stands out as the first hotel-branded residence on Sukhumvit Road, strategically located near the Asoke-Sukhumvit intersection, connecting BTS Asok and MRT Sukhumvit stations. Surrounded by upscale amenities\u2014luxury malls, fine dining, five-star hotels, Grade A office towers, and international schools\u2014the project also offers easy access to Benjakitti Park, which links to Lumpini Park. Beyond its prime location, the development\u2019s freehold status meets buyers\u2019 needs for both personal use and long-term asset transfer. InterContinental Residences Bangkok Asoke enters the market at the perfect time, amid rapid growth in this segment,\u201d Ms. Artitaya concluded.<\/p>\n A New Chapter for Thailand\u2019s Branded Residences<\/strong><\/p>\n The launch of InterContinental Residences Bangkok Asoke<\/strong> marks a milestone in positioning Thailand\u2019s luxury residential market on the global stage. It sets a new benchmark for branded residences in Asia Pacific, reflecting the shared vision of CG Capital and IHG to redefine modern urban living<\/strong> and propel Bangkok\u2019s transformation into a true World-Class City.<\/strong><\/p>\n","show_on_feature":true,"short_description":"CG Capital Advisory Limited (CG Capital), Thailand\u2019s leading private equity fund from Central Group specializing in premium real estate and hospitality investment, has partnered with IHG Hotels & Resorts (IHG), one of the world\u2019s leading hotel companies, to unveil InterContinental Residences Bangkok Asoke ","thumbnail_image":{"ID":412136,"id":412136,"title":"Headshot","filename":"Headshot.jpg","url":"https:\/\/propholic.com\/wp-content\/uploads\/2025\/10\/Headshot-scaled-e1760934446990.jpg","alt":"","author":"73","description":"","caption":"","name":"headshot-2","date":"2025-10-20 04:27:16","modified":"2025-10-20 04:27:27","mime_type":"image\/jpeg","type":"image","icon":"https:\/\/propholic.com\/wp-includes\/images\/media\/default.png","width":1200,"height":679,"sizes":{"thumbnail":"https:\/\/propholic.com\/wp-content\/uploads\/2025\/10\/Headshot-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/propholic.com\/wp-content\/uploads\/2025\/10\/Headshot-300x170.jpg","medium-width":300,"medium-height":170,"medium_large":"https:\/\/propholic.com\/wp-content\/uploads\/2025\/10\/Headshot-768x434.jpg","medium_large-width":640,"medium_large-height":362,"large":"https:\/\/propholic.com\/wp-content\/uploads\/2025\/10\/Headshot-1024x579.jpg","large-width":640,"large-height":362,"1536x1536":"https:\/\/propholic.com\/wp-content\/uploads\/2025\/10\/Headshot-1536x869.jpg","1536x1536-width":1536,"1536x1536-height":869,"2048x2048":"https:\/\/propholic.com\/wp-content\/uploads\/2025\/10\/Headshot-2048x1158.jpg","2048x2048-width":2048,"2048x2048-height":1158}},"user_id":"","user_delete":false},"_links":{"self":[{"href":"https:\/\/propholic.com\/en\/wp-json\/wp\/v2\/prop-now\/412153"}],"collection":[{"href":"https:\/\/propholic.com\/en\/wp-json\/wp\/v2\/prop-now"}],"about":[{"href":"https:\/\/propholic.com\/en\/wp-json\/wp\/v2\/types\/prop-now"}],"author":[{"embeddable":true,"href":"https:\/\/propholic.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":2,"href":"https:\/\/propholic.com\/en\/wp-json\/wp\/v2\/prop-now\/412153\/revisions"}],"predecessor-version":[{"id":412155,"href":"https:\/\/propholic.com\/en\/wp-json\/wp\/v2\/prop-now\/412153\/revisions\/412155"}],"wp:attachment":[{"href":"https:\/\/propholic.com\/en\/wp-json\/wp\/v2\/media?parent=412153"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/propholic.com\/en\/wp-json\/wp\/v2\/tags?post=412153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/propholic.com\/wp-content\/uploads\/2025\/10\/S17-1700-scaled-e1760934530353.jpeg\")
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