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– Reaffirming its role as The Pioneer of Equality, Central Group unites to celebrate \u201cEmbracing Freedom\u201d \u2014 championing openness, embracing all forms of diversity, and advancing toward limitless freedom where everyone can express their true selves with pride.<\/strong><\/p>\n – Driving economic and tourism growth through Rainbow Economy \u2013 Rainbow Tourism \u2013 Rainbow Entertainment \u2014 fast-growing with immense value. <\/strong><\/p>\n – A spectacular highlight with Gen-tailored activities at CentralWorld on May 31 for Love with Pride 2025 \u2014 featuring the first full-scale parade in collaboration with Central Department Store, the \u201cSingle and Charming\u201d market by Spicy Disc, a special Muse by Metinee x House of HEALS show, and vibrant appearances by Freen\u2013Becky. The celebration culminates on June 1 with the Bangkok Pride Festival 2025, drawing an epic finale with over 300,000 attendees.<\/strong><\/p>\n – Thailand\u2019s No.1 Pride Landmark celebrates nationwide<\/u><\/strong> with Pride Parades across 19 branches in all regions, packed with vibrant events and exclusive Pride collections from leading brands throughout June. Attracting high-spending tourists, the campaign is expected to draw over 1.3 million visitors across the country.<\/strong><\/p>\n – Showcasing Thailand\u2019s potential to host World Pride 2030 as a global LGBTQIAN+ destination and a leading force in soft power across multiple diversity-driven industries.<\/strong><\/p>\n <\/p>\n Central Pattana plc,<\/strong><\/a> Thailand\u2019s leading real estate developer and operator of Central shopping centers nationwide, is reaffirming its role as The Pioneer of Equality, marking the 6th consecutive year of initiating Pride Month celebrations. The grand launch of Thailand\u2019s Pride Celebration 2025: \u201cPride For All\u201d sees Central shopping centers across the country transformed into inclusive spaces that champion self-expression and equality. The event underscores Thailand\u2019s potential to host World Pride 2030, while driving momentum for the tourism and economic sectors in Q2. It also highlights the global influence of Thailand\u2019s entertainment industry, particularly in the Boys Love and Girls Love genres.<\/p>\n VDO Clip Click : https:\/\/youtu.be\/VXBccio–DM<\/a><\/p>\n The press conference was honored by Dr. Nattakit Tangpoonsinthana, Chief Marketing Officer of Central Pattana plc; along with Mr. Worawit Tantiprayuk, Director of Business Development, Spicy Disc Co., Ltd.; Ms. Threeranandha Leelahawong, Head of PR, Community, and Brand Partnership, Central Department Store, Central Retail; Mr. Phimuk Simaroj, Secretary to the Governor of Bangkok; Ms. Sunanta Hamontri Director of Domestic Public Relations Division the Tourism Authority of Thailand; Ms. Niamh Collier-Smith, Representative of the United Nations Development Program (UNDP) in Thailand; Ms. Metinee Kingpayome, CEO of Muse by Metinee; Ms. Arun Chumaporn, President and Founder of Narumit Pride Co., Ltd.; Ms. Panatchakorn Nakarat, Beauty Product Manager, Galderma (Thailand) Co., Ltd.<\/p>\n Dr. Nattakit Tangpoonsinthana, Chief Marketing Officer of Central Pattana plc,<\/strong> said: \u201cCentral Pattana views Pride Month as more than just a celebration of equality\u2014it is about Freedom, Human Rights, and unlimited gender inclusivity. These are fundamental values that everyone deserves. Central shopping centers nationwide proudly serve as open, inclusive spaces where everyone can freely express their identity. Pride Month is also a powerful cultural festival that drives tourism and economic growth. Central Pattana has become Thailand\u2019s No.1 Pride Landmark, consistently creating massive nationwide impact, doubling the scale of events every year\u2014from 9 branches in 2023 to 39 branches in 2025\u2014with over 1.3 million participants expected nationwide. This success would not be possible without the strong collaboration from public and private sector partners. Together, We have become the first country in Southeast Asia, the third in Asia after Taiwan and Nepal, and the 38th in the world to successfully pass a marriage equality law\u201d<\/p>\n The Rainbow Economy<\/strong> is experiencing rapid and powerful growth, especially in the tourism, entertainment and lifestyle industries thanks to the LGBTQIAN+ community, which includes 400-800 million people worldwide, accounting for 5-10% of the world\u2019s population. In Thailand, there are more than 6 million members of the LGBTQIAN+ community and it is expected that they will generate over 150 billion baht per year, helping increase GDP by 0.3%. Marriage equality legislation will bring positive effects on tourism and investment with the Tourism Authority of Thailand (TAT) estimating revenue from LGBTQIAN+ tourists to reach $2 billion dollar per year, Globally, the LGBTQ+ travel market is projected to be worth approximately USD 357 billion in 2025, with potential growth reaching USD 604.34 billion by 2032. Meanwhile, Thailand\u2019s soft power such as the \u2018Thai Girl Love\u2019 genre series have become popular worldwide, with hundreds of millions of views, generating a huge amount of revenue and cultural influence; featuring strong support, it is expected to generate revenue of up to 2 billion baht per year.<\/p>\n Global insights on diversity<\/u><\/strong><\/p>\n Recent data* reveals a significant global shift in perspectives on gender and sexual diversity\u2014especially among Gen Z, with 23% identifying as LGBTQIAN+, the highest across all generations. This reflects a new mindset that values boundless freedom and self-expression. Millennials follow at 14%, having been a key driving force during the early Pride Movement. In contrast, only 5% of Gen X and 3% of Baby Boomers identify similarly, with many still viewing it as a niche issue. Data from the European Union in 2023 further highlights increasing openness at the policy level, with strong public support for marriage equality: 94% in Sweden and the Netherlands, 93% in Denmark, and 79% in France. These figures demonstrate growing mainstream acceptance of gender diversity across societies.<\/p>\n LGBTQIAN+ Hub of Asia and aiming to become the official host for World Pride 2030<\/u><\/strong><\/p>\n \u201cThailand is recognized as the world\u2019s No.1 destination for gender-affirming surgery, with its Medical Tourism sector projected to reach THB 16 billion in value by 2025*. At the same time, the country serves as an emotional safe space for the global LGBTQIAN+ community\u2014particularly travelers from China, South Korea, and the Middle East\u2014who see Thailand as a hub of cultural celebration. With the global influence of Thailand\u2019s Girl Love series and vibrant Drag Culture, the nation is fully poised to proudly host World Pride 2030,\u201d Dr. Nattakit <\/strong>concluded.<\/p>\n Mr. Phimuk Simaroj, Secretary to the Governor of Bangkok<\/strong> said: \u201cThe Bangkok Metropolitan Administration is proud to support Thailand in hosting World Pride 2030 \u2014 a milestone that would mark the first time this global celebration comes to Asia. Our city is well-positioned, with world-class infrastructure, safety, inclusivity, and \u2014 most importantly \u2014 strong collaboration between the public and private sectors. This year marks a key moment as we join hands with partners to present Thailand\u2019s readiness on the global stage. Hosting World Pride in Bangkok would create meaningful impact in terms of tourism, the economy, and international perception. We deeply appreciate Central Pattana for being a pioneering force behind the \u2018Pride for All\u2019 campaign for six consecutive years. Their continued partnership with the Bangkok Metropolitan Administration \u2014 especially over the past three years \u2014 has helped establish Pride landmarks across the country and shown how collaboration can build safe, inclusive spaces. The strong public response \u2014 including 600\u2013700 couples registering under the new marriage equality law on its first day \u2014 shows that Bangkok and Thailand are ready to welcome the world with pride.\u201d Mr. Phimuk<\/strong> said<\/p>\n Ms. Niamh Collier-Smith, Representative of the United Nations Development Program (UNDP) in Thailand<\/strong> said: “With the passing of the Equal Marriage Act, Thailand has emerged as a global leader in advancing equality. But legal rights are just the beginning \u2014 the true challenge lies in ensuring those rights are lived and felt in every part of life. At UNDP, we believe workplaces play a crucial role in that journey. Through our collaboration with community leaders, academic partners, and international allies, we\u2019ve developed an Inclusion Toolkit \u2014 a practical guide to help businesses build environments that are safe, inclusive, and empowering for everyone. The reality is clear: over 50% of the LGBTQ+ community in Thailand still face discrimination in the workplace. That must change. It\u2019s time for the business community to step up and lead the way toward true inclusion.” Ms. Niamh <\/strong>said<\/p>\n Ms. Arun Chumaporn, President and Founder of Narumit Pride Co., Ltd.<\/strong> said: \u201cSix years ago, Central Pattana was the first organization to take a stand and create a space for Pride and to celebrate Pride Month. That became a powerful source of inspiration for us and showed us that \u2018it is possible.Over the years, we\u2019ve consistently shared with centralwOrld our desire to see a Pride celebration that is as grand as the New Year Countdown\u2014because we believe Pride is not just for the LGBTQ+ community, but a powerful force for all of Thai society. Today, Naruemit Pride is ready to join hands with the government, all sectors, and Central Pattana to amplify Thailand\u2019s voice on the global stage\u2014declaring to the world that we are proudly moving forward on the path of true equality and human dignity.\u201d Ms. Arun <\/strong>said<\/p>\n Ms. Metinee Kingpayome, CEO of Muse by Metinee<\/strong> said: \u201cThis marks the 6th year that Muse by Metinee has partnered with Central Pattana and CentralWorld to kick off Pride Month. What began as a shared vision has become a powerful movement for equality, visibility, and love in every form. We\u2019re proud to present a vibrant parade and a headline show by House of Heals, Thailand\u2019s leading drag house. This year is extra special for me personally \u2014 it\u2019s my very first drag performance, and I\u2019m beyond excited to share the stage with such powerful drag artists. Even though the same-sex marriage law has passed, our mission isn\u2019t over. True equality must happen every day in society \u2014 at home, in workplaces, and in schools. Muse by Metinee and Central Pattana will continue working together to make Thailand a safe, inclusive, and globally recognized destination \u2014 while supporting Bangkok\u2019s bid to host World Pride 2030. We thank the LGBTQIAN+ community and all sectors who\u2019ve helped push this movement forward. Real change is happening, and together we\u2019re making history. Because to us, Pride isn\u2019t just a once-a-year festival \u2014 it\u2019s a spirit we carry every day through love, respect, and acceptance.\u201d Ms. Metinee <\/strong>said<\/p>\n","content_2":" Highlighting a reputation as the No.1 Pride landmark nationwide, creating massive impact across the country<\/u><\/strong><\/p>\n Creating a phenomenon of success through a coalition of leading partners including the Bangkok Metropolitan Administration, the Tourism Authority of Thailand, the United Nations Development Programme (UNDP) in Thailand, Muse by Metinee, House of HEALS, Bangkok Pride, Spicy Disc Co., Ltd., Central Department Store Co., Ltd., Galderma (Thailand) Co., Ltd., Yum Restaurants International (Thailand) Co., Ltd. (KFC), Kanebo Cosmetics (Thailand) Co., Ltd. (Biore and ALLIE sunscreen products), Tipco F&B Co., Ltd. under Tipco Foods Public Company Limited (Aura mineral water), Meat & Lunch Co., Ltd. (MeetNLunch), Apex Medical Center Co., Ltd., and Thaivivat Insurance Public Company Limited.<\/p>\n Throughout June, enjoy Gen-tailored Inclusive Pride Activities designed for every generation<\/u>, <\/strong>including: 1) Freedom to be Joyful:<\/u><\/strong> explore 24 colorful photo spots of freedom and 9 ART & PLAY Rainbow activity stations that transform white into rainbow colors to spark creativity and open new perspectives 2) Freedom to Sparkle:<\/u><\/strong> enjoy spectacular performances at 22 Central shopping centers and Meet & Greet sessions with top Boy Love artists at Central Eastville, Central Ramindra, and Central Westville. Don\u2019t miss the Pride Run to celebrate equality at Central Suratthani 3) Freedom to Love & Heal:<\/u><\/strong> join inspiring conversations at five Pride Talk forums and engage in the \u201cBeyond the Rainbow\u201d campaign, where Sharing Boards invite you to reflect on and express your vision of a truly Beyond Gender future<\/u> 4) Freedom to Feel & Have Fun:<\/u><\/strong> discover vibrant Pride Markets and Mini Concerts at 10 Central branches. Find your match at the \u201cRainbow Soulmate\u201d speed dating events hosted at centralwOrld, Central Pattaya, Central Phuket, and Central Chiangmai\u2014register through CENTRAL X. Who knows? Your true love may be waiting for you at Central Download the CENTRAL X app today on the Apple Store and Google Play Store https:\/\/central-x.app.link\/O2O-PR-PrideForAll2025<\/a><\/p>\n Experience the Pride Parade highlights at 19 branches across all regions:<\/strong> centralwOrld, Central Samui, Central Pattaya, Central Chonburi, Central Si Racha, Central Chanthaburi, Central Khonkaen, Central Ubon, Central Udon, Central Phitsanulok, Central Hatyai, Central Phuket, Central Eastville, Central Westville, Central Ayutthaya, Central Nakhon Pathom, Central Chiangrai, and Central Korat. Celebrate love and equality with marriage registration services available at five Central shopping centers: Central Chiangmai, Central Chanthaburi, Central Udon, Central Ubon, and Central Ayutthaya.<\/p>\n centralwOrld \u2013 creating global sensations at the Pride landmark in the heart of Bangkok<\/u><\/strong><\/p>\n Love with Pride 2025 | 31 May 2025:<\/u><\/strong> scaling up the grandeur of the Pride Parade to open up a space of freedom for centralwOrld citizens to proudly celebrate diversity. Enjoy the Extravaganza Performance Show by iconic drag queens led by House of Heals and Lukkade Metinee Kingpayome<\/strong>, a trailblazer in Thailand\u2019s LGBTQIA+ community. Plus, a special performance by fan-favorite couple Freen and Becky<\/strong> will bring even more color and energy to centralwOrld Love with Pride 2025, alongside hundreds of artists and entertainers walking the runway to support all forms of equality. Also, join the inspiring Pride Talk by Galderma<\/strong> session offering self-care and confidence-boosting tips at Square A-B, The Grand Finale of \u201cBangkok Pride Parade 2025 | 1 June 2025:<\/u><\/strong> celebrate a historic milestone with over 300,000 participants gathering at centralwOrld Square to mark the official implementation of the marriage equality law under the empowering theme \u201cBorn This Way\u201d, sparking pride in identity and the limitless power of love, Single Market 3: #<\/u><\/strong>\u0e21\u0e32\u0e2b\u0e32\u0e40\u0e2a\u0e19\u0e48\u0e2b\u0e4c<\/u><\/strong> 2025\u201d<\/u><\/strong> | 30 May \u2013 1 June at Square C-D, discover your perfect match in a vibrant singles community. Flirt, charm, get your love fortune read, and make wishes to Lord Ganesha and Trimurti. Enjoy electrifying performances by \u2018Dunk Phunkorn\u2019, The Rube, Wizzle, and Nevone from Spicy Disc \u2014 three full days of heart-throbbing excitement!<\/p>\n Get a chance to win a free rainbow scarf and limited-edition T-shirt! Simply register via the Central X app and share your memorable moment on social media with hashtags #centralwOrld #CTWLovewithPride #CTWPride2025 #CTWPridexFB<\/p>\n<\/a><\/p>\n
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