A new step towards 35 years with 28 projects under various brands. Today, THANA had been “Turn Around” and continuously on Growth developing more projects emphasizing sustainability in every process (Total Green Real Estate Development-Service Model). Organizing a new experienced Team to support the development and Services for quality of life caring throughout customers lives for the real happiness of living.

Mr. Sutthirak Sateanraphapayut, Chief Executive Officer (CEO) of Thanasiri Group Public Company Limited or THANA, mentioned that Thana had been thru “TurnAround” stage in performance the year, 2021, and the operating results of the Company, its subsidiaries, and joint venture companies had exponential “Growth” in sales, revenue recognition, and net profit. In Q1/2022, the sales growth of 243 MB and revenue of 222 MB. Growing Year on Year (YoY),75% and 149%, respectively. He also emphasized the 2022 operational guidelines aimed at enhancing customers’ quality of life developing valuable homes under the mission THANASIRI “Lifetime Total Living Solution” includes all stakeholders, society and environment. Reinforceing the Sustainable Development goal that balances the numerical performance on the sufficiency economy philosophy growing with customers, neighbors, and community care to reduce impacts and develop the environment in all aspects.

The Company continues to launch new projects this year 2022 every quarter, in less focusing on the quantity or the number of new units launched but more focusing on delivering a good quality of life to customers. Including the development of services in various fields, JV with key JP Developer “Anabuki Kozan,” who specializes in Service Business improving the quality of life on Health & Well Being, sharing experiences and knowledge in addition to joint investments developing Quality Projects that support living quality of all generations.

Therefore a new experienced team has joined the company to execute the mentioned strategy both the existing community that THANA has developed in services and the existing 6 projects under development and all future projects, to be a “Livable Society”. The top management leads by Mr. Charan Kesorn, who has experience in real estate development housing, low-rise and high-rise condominium projects, sales and marketing management, construction, and communities management, which has been highly successful in the position of Chief Operating Officer (COO)and all supporting teams of senior executives with management experience in countless large projects.

Mr. Charan Kesorn, Chief Operating Officer,explained more that all 3 new projects approx. 2,300 MB this year, including detached house, semi-detached house and townhouse along with other 1,200 MB six existing projects will be operated  in sustainable development approach, Emphasizing Green processes under the mentioned Total Green Model, namely:

1. Green Development concept starting in Mind setting, monitoring operations, supervising, driving to achieve results.

2. Green Land Acquirement for right and transparency process concerning the less impact on the well-being of existing and future communities.

3. Green Design according to Leed and Green standard & Universal Design principles and environmental friendly materials.

4. Green marketing and sales bases on Frank & Fair for customers and competitors.

5. Green Construction management, to reduce neighbors and environmental impact. The implementation of Circular Economy for the most efficiency of waste management

6. Green Hand-Over, to the customer by the contractual obligations

7. Green Community Management, for “Livable Society” the “Thanasiri We Care” approach will be the important Services standard execution. Life Quality in which Safe&Secure, Comfortably, Livable, Care&Share society, connecting to sustainability concept of Green, Clean, Lean.

Currently we could see aggregation in every generation of customers who share the same interests, such as pet loving, enjoy the same sport and exercising, and various public volunteery workgroups that arise by living together. The company will willingly supporting to create a strong society with good quality of life, full of happiness with efficient and flexibility management along the volatile situations in the New Normal era thru the Lesson Learn various crises such as the coronavirus pandemic, etc.

“Throughout this year and forever, THANA will fully intend to create a great customer experiences thru Sustainabilty Development to achieve the goal in the business optimized profit, creating a good quality of life for all families, caring for the environment and sharing society in all Thanasiri communities and expanding widely to our society ” Mr. Charan concluded.