DDproperty Unveils Brand Refresh – Inviting All To ‘Look Forward To Home’
With ‘Look Forward To Home’, DDproperty redefines property search
by bringing personalisation to the core of its solutions
DDproperty, Thailand’s No.1 property portal, part of PropertyGuru Group, Asia’s leading online property group, today unveiled a brand refresh, with an invitation to property seekers to ‘Look Forward To Home’. This refresh builds on DDproperty’s10-year industry experience and technology heritage, and marks a new phase in the company’s transformation journey from a regional property media powerhouse to a high-growth technology company. It includes revamped websites and mobile apps and a new brand identity. These collectively bring to life DDproperty’s role as a trusted advisor to property seekers, and signal the advent of a new era of customer experience in the property sector.
An industry first, the new websites and mobile apps, leverage Artificial Intelligence (AI) to make every property search a highly personalised and intuitive experience. Underpinning this are machine learning algorithms, which have been trained to recognise behavioural cues to determine the kind of properties a user is looking for and the content they are likely to be interested in. As DDproperty’s AI-powered recommendation engine learns more about each user’s unique needs and preferences, solutions will increasingly become tailored, smarter, and more accurate.